I installed Google Analytics on this blog last month - it is really fascinating to see the amount of data the tool provides free of cost. The metrics provided include - number of visits per day, source of visitors, key words used to search for the site, language, browser, time spent by a user on the site, navigation pattern etc. Out of all the metrics, one that really interests me is one called 'map overlay' - this gives the geographical location of the visitors. Now, I've been thinking whether I could look at the data on the map overlay metrics to arrive at the places around the globe where maximum Peoplesoft activity (read projects) happens. Here is how the metrics look as of today -
The number of visits are directly proportional to the darkness of the green on the map. So undoubtedly the USA is the place to be as far as Peoplesoft is concerned - within the US, California sent in maximum visitors followed by New York. India, Canada and the UK follow suite. There was considerable activity from South American countries like Brazil, Chile and Columbia as well as from Asian countries like Vietnam, Philippines and Singapore. These countries represent a viable alternative to traditional outsourcing centres like India and the South American activity is especially significant in this regard. The geographical proximity to the US and the growing Hispanic population in US should make South American countries an attractive 'near-shoring' alternative. It will be really interesting if other Peoplesoft bloggers and especially the ivy league PS bloggers like Grey Sparling and Jim Marion could share the visitor profiles on their site as it would give a more realistic view of Peoplesoft activity from across the globe. But in the mean time, keep those clicks coming!